Saudi Arabia’s petrol stations are evolving beyond fuel sales. With over 70% of drivers in the Kingdom prioritizing car cleanliness due to harsh desert conditions, adding an automatic car wash service isn’t just an option—it’s a strategic necessity. For station owners, this represents a low-effort, high-margin revenue stream that complements fuel sales while enhancing customer loyalty.
At Mattias, we’ve engineered two battle-tested solutions—the M-LM535 Rollover Automatic Car Wash and the M-SD0900D Tunnel Car Wash System—to turn your forecourt into a profit accelerator. Paired with our Differentiation Toolkit (ROI calculators, POS integrations, and premium add-ons), these systems are designed to deliver 3x faster payback periods than industry averages. Let’s explore how.
Part 1: Why Automatic Car Washes Are Saudi Arabia’s Next Big Forecourt Opportunity
- Market Demand: 82% of Saudi drivers wash their cars weekly, creating a $220M+ annual market (KSA Automotive Report 2024).
- Competitive Edge: Only 35% of petrol stations offer automated washes—first movers capture 50%+ market share.
- Fuel Synergy: Customers spend 2.5x more time (and money) at stations with wash services (SASCO data).
Part 2: Mattias’ Profit-Boosting Machines – Built for Saudi Conditions
A. M-LM535 Rollover System: Space-Smart, Profit-Ready
(Ideal for stations with limited space or <1,000 daily vehicles)
- Key Features:
- 3D Laser Guidance: Adapts to vehicle shapes (SUVs to sedans) with millimeter precision.
- Sandstorm Mode: Extra-high-pressure jets remove stubborn desert dust in 90 seconds.
- Water Recycling: 65% less water usage vs. traditional systems—critical in water-scarce regions.
- Financials:
- Throughput: 25 vehicles/hour.
- ROI Example: At 150 washes/day (SAR 30/wash), annual revenue = SAR 1.64M.
B. M-SD0900D Tunnel System: High-Volume Profit Powerhouse
(For high-traffic stations or those targeting premium customers)
- Key Features:
- Dual Conveyor Tech: Processes 45 vehicles/hour without bottlenecks.
- Ceramic Coating Upgrade: Optional 8-minute “Diamond Shine” package (SAR 150) with 85% uptake in KSA trials.
- Self-Diagnostic AI: Reduces downtime by predicting maintenance needs 72 hours in advance.
- Financials:
- Revenue Boosters: Add-ons like undercarriage rinsing (SAR 10) and air freshener sprays (SAR 5) increase average ticket size by 30%.
Part 3: The Mattias Profit Accelerator Toolkit
1. ROI Calculator: See Your Money Grow in 3 Clicks
Input your station’s daily traffic, and our tool generates a 3-year financial forecast:
- Example Scenario:
- Vehicles/day: 300
- Wash price: SAR 30 (~$8)
- Year 1 Revenue: SAR 3.29M ($876k)
- Net Profit (After Costs): SAR 1.84M ($490k)
Pro Tip: Stations using our “Dynamic Pricing” module (e.g., rainy-day discounts via SMS alerts) see 22% higher utilization.
2. Seamless POS Integration: Turn Washes into Loyalty
Our systems sync with Saudi Arabia’s top platforms:
- SASCO POS: Offer fuel discounts (e.g., “SAR 10 off next fill-up after 3 washes”).
- Aramco Station Software: Bundle washes with oil changes or convenience store purchases.
- Mobile Apps: Pre-book washes during peak prayer times to smooth traffic flow.
3. The 200% Margin Add-On: Ozone Disinfection
- Cost: SAR 1.5 per vehicle (chemicals + 2min cycle).
- Upsell Price: SAR 20–50 (depending on vehicle size).
- UAE Case Study: Stations offering ozone packages saw 38% repeat customer rates vs. 12% for basic washes.
Part 4: Success Story – How a Riyadh Station Tripled Non-Fuel Income
Location: Highway-facing Aramco station (2,200 vehicles/day)
Solution: Installed M-SD0900D with ozone/ceramic add-ons.
Results (6 Months):
- Wash Sales: 41,200 vehicles (avg. SAR 45/ticket).
- Ancillary Revenue: SAR 288k from vending machines (placed near wash queue).
- Fuel Uplift: 15% increase in premium gasoline sales.
Conclusion: Your Turn to Dominate Saudi Arabia’s Car Wash Revolution
The math is undeniable: With Mattias’ M-LM535 or M-SD0900D, even a modest station can add SAR 1.5M+ annually with minimal labor. Our turnkey package includes:
- Custom ROI Plan: Tailored to your traffic patterns.
- VIP Support: 24/7 local technicians in Jeddah, Riyadh, and Dammam.
- Launch Promotion: Free marketing templates (social media + SMS campaigns).
Act Now: The first 10 Saudi partners to order in Q1 2025 receive a free ozone disinfection module (worth SAR 18,500).
Mattias Middle East | Office: +8618676736775 | Download Brochure | Watch M-SD0900D in Action
